The popular contest gets a boost with new locations and activations.
Immediate Release: For the fourth year in a row, Shine Papers will hold its nationwide Shine Day contest, with a total of 20 cities across the country taking part in the adventure. Aptly held on February 4th, or 2-4, in honor of the brand’s signature 24K gold rolling papers.
Inspired by Amazon’s Prime Day, Shine Day sends participants throughout their respective cities, in a scavenger hunt- style race for the ultimate prize of the famed “gold briefcase” - filled to the brim with Shine, Pure Leaf and Blaze By Shine swag. In past years, the briefcase has included gold blunt wraps, pre-rolled cones, Shine branded apparel and merchandise, Nectar X Shine sunglasses, and copious amounts of the classic rolling papers. Participants must follow clues that are dispersed via email, social media and in-person, in order to win the contest. For those looking to participate who don’t live in one of the chosen cities, four cases will be available in a “digital” scavenger hunt.
This year’s cities include Atlanta, Austin, Boston, Chicago, Denver, Detroit, Houston, Las Vegas, Los Angeles, Miami, Minneapolis, New York, Philadelphia, Phoenix, Portland, San Diego, San Francisco, Seattle, and Washington DC.
“Shine Day has become one of the most exciting days on our calendar. We consistently see the number of participants grow, and it’s a great feeling to see our fans have so much on that day. The excitement and the feedback we get from everyone, even those that don’t win, really speaks to the positive vibes our brand and products create in people,” says Shine Papers founder and CEO, Dave Brown.
Visit the Shine Day page on our website for more information!